Despite limited advances in email technology, email marketing and its capabilities are now extending far beyond the inbox. In the near future expect to see additional major shifts to take place as email gets a much-needed face lift.
It is about your customers and making sure you are sending each audience a message that resonates with them. Let’s face it, in today’s world, your customers are defining their engagement.Email marketing is a direct marketing communication that can be easily targeted, dynamically generated, automated, and measured.
With an average 4,400% return on investment (ROI), email marketing is an affordable and highly effective way to generate and close more leads.
In today’s online-all-the-time world, consumers are connected to digital technology 24/7. With all the noise, it can be hard for you to stand out above your competitors. Opt-in email marketing is one of the best ways to stay in front of prospects and existing customers—92% of US adults use email, and 70% on average have used a coupon or discount from a marketing email in the past seven days.
BUILDING OPT-IN EMAIL LIST
DESIGNING CUSTOM AND PROVEN-TEMPLATE EMAIL LAYOUTS
CREATING CUSTOM EMAIL CONTENT
TRACKING YOUR EMAIL CAMPAIGNS
TESTING YOUR EMAIL CAMPAIGNS